The average media consumption for one person is 7 hours of which 1.8 hours is spent on a mobile. This is just one of the more prominent stats from Text Marketer that shows that 2015 will be another big year for mobile.
A brand new year is upon us, and it is already gearing up to be a great and fascinating one for technology, in particular the smartphone.
The big technology giants are persistently trying to think of innovative ways to use the power of the nifty little hand held device to make our lives that little bit easier, whether through work or play. So if you’re a keen gadget fan and have always wanted a Back-To-The-Future-style hover-board, then this might be the year you’ve been waiting for.
Businesses have now woken up to the power of mobile marketing, not only through how lucrative it can be but also how relevant and convenient it is for their customers.
From appointment reminders being sent out by text to saving logistics companies and online retailers millions with the convenience of delivery details delivered straight to mobiles, retailers, traders and marketers love affair with mobile can only continue to grow.
Not to mention the additional benefit of savings that can be offered through SMS coupons and vouchers which can further increase sales and brand awareness!
2015 is going to be great year for the mobile but an even bigger one for mobile marketing, the stats below illustrate this and we only expect to see these numbers increase throughout the year.
Join the 2015 mobile marketing movement today with Text Marketer.
Original article found here