Category Archives: App Development

10 Incredible Mobile Marketing Stats 2015 [INFOGRAPHIC]

The average media consumption for one person is 7 hours of which 1.8 hours is spent on a mobile. This is just one of the more prominent stats from Text Marketer that shows that 2015 will be another big year for mobile. Continue reading

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Mobile push notifications: an effective but underused marketing channel

New research from Econsultancy shows that a fifth (20%) of companies now use mobile push notifications. The findings, which are included in the¬†Cross-Channel Marketing Report 2014, struck me as quite surprising given that it has the potential to be a … Continue reading

Posted in App Development, Loyalty, Mobile Marketing | Leave a comment

Can Mobile Rule the Ad World?

This article from AdWeek is putting mobile, the small screen, front and center where it belongs. See here why mobile should be highly considered over other alternatives. Continue reading

Posted in App Development, Mobile Advertising, Mobile Search, Multi-Screen | Leave a comment

Retailers Brace for Black Friday and Cyber Monday

The most important thing to take away from this post by Neilsen is the fact that both men and women will plan to search and shop on America’s biggest shopping day of the year across various platforms. Read below to find out the exact breakdowns. Continue reading

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The 3 New Realities of Local Retail

For most industries to stay competitive it is all about keeping up with the times and integrating technology into the systems already in place. Here shows 3 ways digital will be integrated into the retail sector for local businesses. Continue reading

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