Tag Archives: smartphone

Smartwatches want to replace your smartphone, but are we ready for it?

Smartwatches might be entering our world a lot sooner than predicted. Continue reading

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Smartphone addiction that is here to stay

Smartphones have quickly been adopted into our lives and we are enjoying the convenience it has brought us. This is a post from SmartPlanet going over the many uses and advantages of mobile marketing. Continue reading

Posted in App Development, Mobile Marketing, Multi-Screen, Smartphones, Strategic Marketing, Technology | Tagged , , , | Leave a comment

29% Buy Through An App, 46% From Mobile Web Site

This is a great article from MediaPost that shows why you need to ensure your multi-channel strategy is working as you may miss out on customers. Plenty of people search on their mobile devices but a high percentage of people are also buying. Ensure your sites and apps are working to have optimal purchasing behaviour for your potential customers. Continue reading

Posted in App Development, Mobile Marketing, Mobile Search, Multi-Screen, Smartphones, Strategic Marketing, Technology | Tagged , , , , | Leave a comment

8 Reasons to Back Mobile Marketing

Many mobile marketers may go on about how beneficial mobile marketing is to your business but may not tell you the reasons behind it. This article from Search Engine People have compiled 8 facts told on the regular and has backed them up with 18 stats. Read and see how you can implement these facts into your next campaign. Continue reading

Posted in Mobile Advertising, Mobile Marketing, Mobile Search, Multi-Screen, Smartphones, Strategic Marketing, Technology | Tagged , , , , , , , , | Leave a comment

5 questions every business should address on mobile strategy from Google

Here we are looking at the key points that Google raises, mainly the 5 questions which it believes businesses need to ask themselves in relation to mobile marketing, and provide you with Econsultancy’s own research and understanding within each area. Continue reading

Posted in App Development, Loyalty, Mobile Advertising, Mobile Marketing, Multi-Screen, Smartphones, Strategic Marketing, Technology | Tagged , , , , , , , , | Leave a comment