Tag Archives: apps

Over a Third of U.S. Smartphone Owners Download At Least One App Per Month

Comscore showing us the usage pattern in the US and how often they spend time on our smartphones. Continue reading

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Making Sure Your Website Is Ready for Smartphones

A smartphone is the new way of enabling word-of-mouth recommendations. Continue reading

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3 key mobile takeaways for marketers this holiday season

With all the buzz around using mobile to take advantage of showrooming and geolocation data, many of today’s marketers will be tempted to jump on the bandwagon this holiday season. Here are 3 mobile takeaways for you this holiday season. Continue reading

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Why you need a multi-screen strategy

We love switching from our smartphone to our tablet to our PC and then back to our smartphone all in a very short space of time. This is why you need to have a multi-screen strategy to reach your desired audiences. To prove this all, here are some great stats on the many devices and platforms we use day to day. Continue reading

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Smartphone user study shows mobile movement under way

Take a look at these stats and make sure that mobile is locked in for your next marketing strategy. Continue reading

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7 Reasons You Should Consider A Mobile Strategy

Mobile hasn’t become a buzzword over the last couple years for no reason. It’s driving traffic and boosting revenue for businesses who take their mobile strategy seriously. Here’s an infographic from SlickText.com to prove why mobile should be apart of your marketing efforts. Continue reading

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Mobile marketing: not just the simple SMS.

To make the most out of your mobile marketing campaigns, you need to use various techniques and channels to connect to your audience.

Business to Community has provided us with great insights to help you engage with your audience and get the best results out of your next mobile marketing campaign. Continue reading

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Mobile the boost loyalty programs need

Here is a great article grabbed from BizReport.

Main points as follows:

Why loyalty programs are the way forward
The need to pinpoint when members of loyalty programs become disinterested and unsubscribe and;
Shows how consumers want to be engaged by their loyalty programs across one or more channels. Continue reading

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