Tag Archives: mobile

Innovative use of MMS – Theatre Promotions

What are some of the more interesting uses for MMS? We see MMS being used actively in a whole host of industries – from automotive, to property, luxury, retail and more. Some of these insights have appeared previously on articles … Continue reading

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What retailers must do content-wise to adapt to the rapid shift to mobile

Mobile devices have shifted average daily Internet usage from 6-8 hours a day, mostly driven by work, to 12-16 hours a day, mostly driven by consumer and social activity. An article from Mobile Commerce Daily. Continue reading

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It’s time to Shift the Focus from Mobile to Mobility

Let’s stop thinking about mobile just as a channel or tactic and move on to a bigger idea. Continue reading

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Mitre 10 Gains Instant Sales with MMS [Case Study]

We look at several ways mobile marketing can be used across many industries. Mitre 10 Torquay (One of Australia’s biggest Hardware chains) have been working with MOBIPOST since May 2013 and are making great use of the communication system and are … Continue reading

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Having a Mobile Strategy is Like Having a Laptop Strategy 20 Years Ago

Jon Steinberg in The Best of Medium Having a mobile strategy understates the importance of mobile. It’s like having a side dish of steak. It suggests that mobile is one of many important online distribution channels, as opposed to the … Continue reading

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4 Ways Your Mobile Marketing Needs To Change This Year

Google’s search technology is changing the way customers get information, and online marketers need to keep up. Continue reading

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Making Sure Your Website Is Ready for Smartphones

A smartphone is the new way of enabling word-of-mouth recommendations. Continue reading

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Infographic: Smartphones Making Shoppers Smarter

Using smartphones has made our lives easier… with an emphasis on shopping. The user experience with shopping online through mobile devices has many advantages and is quickly becoming the preferred norm. Mobile Marketing Watch gives us an overview of the way we as a society are shopping better through our smartphones.

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20 Mobile Industry Expert Predictions for 2014

It is going to be a big year in mobile (again). Here from Mentor Mate, we have the elite in mobile contributing their thoughts on what the new year will bring us and what trends we should keep an eye out for. Continue reading

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3 key mobile takeaways for marketers this holiday season

With all the buzz around using mobile to take advantage of showrooming and geolocation data, many of today’s marketers will be tempted to jump on the bandwagon this holiday season. Here are 3 mobile takeaways for you this holiday season. Continue reading

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