Tag Archives: smartphone

Smartwatches want to replace your smartphone, but are we ready for it?

Smartwatches might be entering our world a lot sooner than predicted. Continue reading

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Smartphone addiction that is here to stay

Smartphones have quickly been adopted into our lives and we are enjoying the convenience it has brought us. This is a post from SmartPlanet going over the many uses and advantages of mobile marketing. Continue reading

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29% Buy Through An App, 46% From Mobile Web Site

This is a great article from MediaPost that shows why you need to ensure your multi-channel strategy is working as you may miss out on customers. Plenty of people search on their mobile devices but a high percentage of people are also buying. Ensure your sites and apps are working to have optimal purchasing behaviour for your potential customers. Continue reading

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8 Reasons to Back Mobile Marketing

Many mobile marketers may go on about how beneficial mobile marketing is to your business but may not tell you the reasons behind it. This article from Search Engine People have compiled 8 facts told on the regular and has backed them up with 18 stats. Read and see how you can implement these facts into your next campaign. Continue reading

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5 questions every business should address on mobile strategy from Google

Here we are looking at the key points that Google raises, mainly the 5 questions which it believes businesses need to ask themselves in relation to mobile marketing, and provide you with Econsultancy\’s own research and understanding within each area. Continue reading

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Have you got a mobile site yet?

Plenty of businesses have already set up mobile-sites and apps, so why haven\’t you? If your site is not mobile ready or takes too long to load will increase site abandonment. Ensure that you a) are mobile ready and b) your site load times are quick as we are impatient people who want our search results now. Continue reading

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7 Reasons You Should Consider A Mobile Strategy

Mobile hasn\’t become a buzzword over the last couple years for no reason. It\’s driving traffic and boosting revenue for businesses who take their mobile strategy seriously. Here\’s an infographic from SlickText.com to prove why mobile should be apart of your marketing efforts. Continue reading

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