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Monthly Archives: October 2014
You need to redesign for larger phones
Who would have thought that innovation of larger phone screens would cause havoc in the app design world. Well not so much havoc, but more designers need to rethink what dimensions of the larger sized phones and how it affects usability of the app.
See here from Luke Wroblewski his take on what larger phone screens have done to the industry and how to avoid the problems. Continue reading
Posted in App Design, App Development
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23 mobile marketing stats you should utilise
Everyone loves a good list, and this one by Greg Hickman is a beauty. See here 23 mobile marketing stats that will motivate you into your next mobile campaign. Continue reading
Take advantage of consumers using mobile to purchase
Increasingly, consumers are using various devices to not only to search but also purchase. This report from Unique Digital and YouGov shows how we are more inclined to use mobile to buy. Continue reading
Posted in Mobile Search, Multi-Screen, Smartphones
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Mobile, the only other media we spend more time then TV
Mobile has become increasingly prevalent due to the fact that our mobiles are carried with us all the time. Lucie Kruger an author on Jeff Bullas blog shows us why you need to get involved in mobile marketing sooner rather than later. Continue reading
In 4 years, retail mcommerce will double
If you needed more proof that mobile-optimized sites are essential in becoming successful as online platform, see below. A study conducted by NetElixir presented by eMarketer shows why you need to invest in a mobile site. Continue reading
Over a Third of U.S. Smartphone Owners Download At Least One App Per Month
Comscore showing us the usage pattern in the US and how often they spend time on our smartphones. Continue reading
What do millennials say about mobile and how will this affect you?
What do millennial\’s say about mobile and how will this affect you? Article presented by SBS highlighting how technology has completely shaped the way young people react to businesses with a mobile a presence- note 14% wouldn\’t do business with a company that doesn\’t have a mobile site or app. Continue reading
Posted in Multi-Screen, Smartphones, Technology
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