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Category Archives: Smartphones
Apps account for 7 out of every 8 mins of media consumption on mobile devices
Are you solely an app user? You are not alone. A new study presented by TechCrunch show that 1:2 people are consuming digital media with apps alone. Not only that, but 7 out of every 8 minutes of media consumption is done on media devices.
See here for more info. Continue reading
Smartphones, tablets or TV: How do we consume media in 2014?
TV is still important to us, however there is a rise in other devices taking preference in how we consume media. Below is eConsultancy follow up on how society is consuming media. Continue reading
Posted in Multi-Screen, Smartphones, Technology
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How much mobile is too much mobile?
Smartphones, mobiles, devices, they are all becoming/are already a natural occurrence and it here to stay.
If what below sounds like you, you are not alone. Article presented by Mashable. Continue reading
Posted in Mobile Marketing, Multi-Screen, Smartphones, Technology
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Report: 38% of Online Retail Traffic Comes from Smartphones and Tablets
How do you shop? Increasingly, people are using their smartphone and tablets over their PCs to shop for clothes, cars, home wares, just about everything! This is why it is essential to have your site optimized for the various platforms people are using to browse your business. Continue reading
Posted in Mobile Marketing, Multi-Screen, Smartphones, Technology
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Mobile is now, the future and beyond
Earlier this month, Nielsen released a study showing what has been happening in the world of mobile as well as what is expected in the future. Continue reading
Posted in Mobile Marketing, Multi-Screen, Smartphones, Technology
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Why you need to be thinking: Mobile First
Your mobile phone is no longer an after thought. It is usually the first thing that you pick up in the morning and the last thing you put down when you go to bed. This is why a mobile strategy needs to be considered to really engage with your audience and generate results. See here where Loyalty Lab take on why you need to be thinking \’mobile-first\’. Continue reading
Posted in Mobile Marketing, Multi-Screen, Smartphones, Technology
Tagged mobile-first
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4 ways wearables will transform the healthcare experience
The shift of wearables may be the future of “smart” devices.
Do you think the trend will survive? Will it make for better digital experiences? Would love to hear your thoughts in the comments! Continue reading
Posted in Multi-Screen, Smartphones, Technology
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Report: Social Sharing On Mobile Devices Surges 30% In Second Quarter
Marketing Land gives a quick recap of ShareThis research report on the rapid increase of sharing on social sites via mobile. Adding to the evidence that 2014 is a mobile tipping point, social data and sharing tool provider ShareThis reported … Continue reading
Mobile Is More Than a Channel
We are looking to our smartphones for more than the basic functions of a phone. We search, buy and consume through our mobiles. Loyalty 360 here show how mobile is more than a channel but a way of life for many of us. Continue reading
30% Are Exclusive Mobile Shoppers
Are you one of the 30%? Increasingly people are using their smartphones exclusively to shop online. This is why it is essential for any business to have a mobile-ready site. Continue reading
Posted in Mobile Marketing, Mobile Search, Multi-Screen, Smartphones
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